Fashion Evolution – What is Driving the Industry Today
03/2023

NEW CONCIOUSNESS
Nachhaltigkeit und Avantgarde verflechtet die Designerin Angelika Kammann zu ihrer unabhängigen Fashionbrand Société Angelique. In ihren konzeptionellen Kreationen stecken viel Handwerk, Erfahrung und die unerschütterliche Vision, ein neues Bewusstsein für Mode zu schaffen. VIVID sprach mit der umtriebigen Kreativen, die vom Mönchengladbacher Atelier aus eine ganze Branche verändern will.

LOOKING BACK AHEAD
Mario Keine knew early on where he was heading. At the tender age of 13, he decided to become a fashion designer. In the schoolyard of the grammar school in Attendorn, Sauerland, all eyes were on him wearing silvercoated jeans trousers or smart jackets with ties and collars. Today, at 30, Mario Keine's childhood dreams have come true. His first fashion collection has been launched, he presented it at the Press Days of the Fashion Council Germany in Berlin. His label is called MARKE, an acronym of his first letters, and he already won one of the two prizes at the first strike a pose festival in Düsseldorf in cooperation with the artist Manuel Graf with his very first launched product, a chain necklace, which he showed as an artistic contribution to the gender debate. In an interview, the former student of the Düsseldorf Design Department reveals how he prepared himself for the challenges of the fashion market and why the journeys of his childhood play a key role in his first collection.

“YOU CAN SET ALOT IN MOTION HERE IN TERMS OF FASHION”
Sarah Vieten has been the new managing director of Fashion Net e.V. for a few months now. She spoke to VIVID editor Rainer Kunst about Düsseldorf as a fashion location, the plans and visions she has for her networking work, her fascination with the fashion industry and the topic of failure.

WHY DÜSSELDORF
Her work has made it onto the catwalks in Paris, and her straightforward, understated design has many fans worldwide. In September 2020, designer Stephanie Hahn opened her own multi-label concept store with green luxury approach LIVE LAB STUDIOS in her home city of Düsseldorf - a clear statement in favour of the fashion location.