
ELECTRO PERFORMANCE MEETS MINIMALIST DESIGN
Polestar, the Swedish car brand, opened its first German showroom in Düsseldorf in August 2020.

CULINARY TRAVELS
For almost a whole year we have been living with the order of the day: Stay at home! Of course it makes sense. Yet it’s difficult to not give in to a bit of wanderlust. However, isn’t food one of the most wonderful things about travel? And isn’t it just handy that Düsseldorf is home to a gastronomy scene covering almost every part of the world – from Taiwan to Eritrea, from Peru to Australia? Here are a couple of recommended stop offs on our culinary travels – which also happen to have a much smaller carbon footprint than using air travel.

THE PRIORITY IS ALWAYS THE PHYSICAL TRADE FAIR
The Messe Düsseldorf is indispensable for the city's international character. In an interview with the new head of the Messe, Wolfram Diener, VIVID found out how it intends to defy the Covid19 pandemic with hybrid formats of presence and digital events and a pragmatic strategy.

THE END OF MORE
During the Covid19 crisis people spend most of their time at home. Working from home while meeting friends and family takes place virtually on the computer and restaurant visits are replaced by delivery services. What is the use of make-up and perfume, many have thought. How much has the consumption of cosmetics changed in the age of the face mask? Who are the winners? Are clean beauty and sustainable packaging the new drivers of the industry? An interview with Catharina Christe, General Manager of the Prestige Division at Shiseido Germany in Düsseldorf in the Media Harbour.