Cultural and Creative Superpower – Düsseldorf’s Superpower
04/2023
DIVING INTO OTHER WORLDS
The Wim Wenders Foundation is committed in many ways to the future of film and the promotion of young filmmakers. VIVID interviewed Managing Director Hella Wenders and Marion Döring from the Foundation's Board of Directors

GAMIFICATION CREATES SYNERGIES
Video games are the most lucrative segment of the entertainment industry. VIVID spoke to players in the regional gaming scene about the strengths of the gaming industry for companies in other sectors and about its role in Düsseldorf's cultural and creative industries.

INDEPENDENCE RULES
35 years ago, DJ Henry Storch founded the record label Unique Records and seven years later the legendary club of the same name in Düsseldorf's old town. The club closed its doors in 2006, but the label remained. After the sudden death of Henry Storch in 2018, his former employee Ina Schulz took over the management of the record label. In an interview with VIVID, the manager explains how she sees her job as label head of Unique Records and head of international product management at Schubert Music Europe, how the players in indie music have coped with the disruption of recent years - and what new revenue models there are for artists.

FRESH IDEAS FROM DÜSSELDORF
The cultural and creative industries encompass a wide variety of markets: there are the classic areas of design, film and theatre, but also, for example, advertising, gaming and software development. The sector is characterised by a strong dynamic - and not least by creative people who want to realise their ideas. As many as 16 per cent of those employed in Düsseldorf's cultural and creative scene are self-employed - twice the average for the city’s economy as a whole. So it's no surprise that there are also many start-ups in this sector. Today we present three of them that impressively show how diverse the cultural and creative industries can be: an online shop for first aid posters, a platform for non-discriminatory recruitment and an app that makes teams more successful and employees happier. Here come: littleplan, DIVE and MONDAY.ROCKS.